Get your copy of the results of the UK’s largest survey of independent agency owners and gain insights to guide you through 2024 and beyond.
You'll be able to compare yourself against your peers in key areas: hourly rates, profitability, sales performance, and the latest trends impacting agencies. You'll also discover what the top performers do differently - insights that have the power to transform your performance.
Thanks to the large number of agencies participating in BenchPress, we’re releasing three separate reports. Each has a version for agencies with a turnover of over/under £1m. See the report topics below.
State of the Agency Nation
A review of 2023 - growth rates, confidence, challenges, profit, remuneration, and staff changes. Plus the key metrics for 2024, including the latest hourly rates and cash balances.
Winning New Business
An analysis of the time and money spent on new business, what works (and what doesn’t), the technology used, conversion rates, plus the levers to pull to win more new business.
Maximising Your Agency's Value
The key ingredients of a highly valuable agency (and how you can increase what your agency is worth). Plus, what people look for first when assessing whether to buy an agency.